| Truveo Press Center |
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Truveo Updates iPhone Video Search Application
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San Francisco, CA - January 20, 2009 - Truveo released a second generation version of its widely praised video search application for the iPhone, with new features and
additional videos. Through the Truveo Mobile Video Search for iPhone app, users can now access more than 145 million videos 1, making it the
most comprehensive video search offering on the iPhone.
"Truveo was the first company to release a video search application on the iPhone and we.re delighted to be the first to release a second
generation video search app, one that incorporates much of the feedback we.ve received from users," said Pete Kocks, President of Truveo and
Vice President of AOL. "With the most comprehensive video search index and a widely praised iPhone application, Truveo is perfectly positioned
to continue to lead in video search."
The latest features added to Truveo's iPhone application include:
- Intelligent Query Completion, which assists users by suggesting key words or even television shows. For example, if a user enters
"stock" into their Truveo application on their iPhone, the query completion engine will not only suggest Truveo's "stock footage"
category, but will also suggest shows related to investing.
- The ability to easily discover related video content.
- Improved sharing.
- Advanced sorting.
- The ability to search for videos by length.
Truveo first launched its free video search app for the iPhone in July 2008, and to date, users of Truveo's iPhone
application have viewed 3
million videos. The company expects usage to continue growing as it adds features to its iPhone application. In addition to the Truveo for
iPhone app, a beta version of Truveo for mobile devices that support RTSP (Real Time Streaming Protocol) is also available.
The updated Truveo video search app is available now for free to users worldwide from Apple.s App Store on iPhone and iPod touch or at
http://www.itunes.com/appstore/.
About Truveo
Truveo is the most comprehensive search engine for video, making it possible for consumers to search and browse through over 300
million videos from thousands of sources across the Web 2. Truveo was founded by some of the industry's leading experts in
video
search technology and has built one of the largest and most up-to-date indexes of high-quality video on the Web. As a result,
Truveo enables users to find video that cannot be found in any other search engine. Truveo first launched its industry-leading
search engine in 2005 and today, the Truveo search engine powers video search on some of the most popular destinations on the
Web, including AOL Video, AOL Search, Brightcove, CBS RADIO.s sites, Clevver, CSTV, Excite, Flock, Infospace, Kosmix, Microsoft
Corporation, Pageflakes, PureVideo, Qwest, CNET.s Search.com, Sportingo, Sports Illustrated, Widgetbox and YourMinis, reaching an
audience of over 75 million users a month 3. Truveo's critically-acclaimed flagship destination, www.truveo.com, has
received
widespread praise, establishing itself as the leader in the fast-growing video search market.
For more information on Truveo, visit http://www.truveo.com.
1 Truveo Internal Data, January 2009
2 Truveo Internal Data, January 2009
3 comScore Media Metrix, Custom Report, November 2008 |
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